Make Love with Your Data

by James Bradford Trask on

#datalove

@okcupid: Join us for a conversation about Data and Love at #sxsw at 3:30. We'll be live-tweeting, so follow along! #datalove http://t.co/3Mm1BHTGte

@rlviser: At the #datalove session. Billed as learning about data, humanity and OKCupid. #SXSW

@getnari: An e-harmony employee sitting next to me at the #okcupid talk admits that she uses @okcupid #sxsw #sxswi #datalove

@grapealope: .@okcupid founder @christianrudder telling his story about data-driven dating. #datalove #sxsw

@matthewwhatever: At the #SXSW #datalove talk. Eager to hear about the wizardry that helped me meet the lovely @anardana.

@rlviser: Kind of excited for OKCupid's blog relaunching. Dating data FTW. #datalove #SXSW

@grapealope: No machine learning algorithm can ever replace sitting down with someone awesome. @okcupid #datalove #sxsw

@grapealope: People really only care about photos. How to make data more relevant? @okcupid #datalove #sxsw

@grapealope: Looks? Personality? People give the same score for both. @okcupid #datalove #sxsw http://t.co/VG3Rd58S6q

@monsieurgustave: .@christianrudder says "don't spent too much time on your @okcupid profile text, nobody reads it" #secrets #datalove #sxsw

@grapealope: "Women regret the sex they had, men regret the sex they didn't have." @okcupid #datalove #sxsw

@rlviser: women actually judge male appearance harsher. #datalove #sxsw

@grapealope: "We try to steer worse-looking people away from better-looking people. It's just something you have to do." @okcupid #datalove #sxsw

@rlviser: Men rate 20 year olds as the hottest, while women like guys their age. #datalove #sxsw

@grapealope: Women rate same-age men most attractive. Men rate younger women more attractive. (shocking) @okcupid #datalove #sxsw http://t.co/Fn5AHO54M8

@grapealope: Women rate same-age men most attractive. Men rate younger women more attractive. (shocking) @okcupid #datalove #sxsw http://t.co/Fn5AHO54M8

@grapealope: Attractiveness rating affects who messages you, but not satisfaction rating about dates. @okcupid #datalove #sxsw

@rlviser: Algorithms only matter online. once people meet in person, it's all a wash. #datalove #SXSW

@SairaZAli: Women are harsh when they rate men's hotness online. (Or perhaps women are more attractive, ha!) #datalove #SXSW http://t.co/bCMbsmmo01

@grapealope: (see xkcd summary of math & love) RT @rlviser: Algorithms only matter online. once people meet in person, it's all a wash. #datalove #SXSW

@monsieurgustave: "Hi, I'm a data person" #datalove #sxsw

@grapealope: Women tend to reply to 20% of @okcupid messages. Q: Is there a way to increase hit rate? A: Send more messages. #datalove #sxsw

@grapealope: People don't care about histograms. @okcupid is a mass-market website, not just for geeks. :( #datalove #sxsw

@bentehl: I guess women rate men's looks lower due to supply and demand - the one recieving the most attention will be more critical #SXSW #datalove

@peteskomoroch: RT @okcupid: More data analysis - look for @christianrudder's book - sent to the publisher today! #datalove http://t.co/sGrLSzve4z

@aaronc: RT @PernilleT: How men rate women (red) and how women rate men (blue) at OK Cupid #datalove http://t.co/Xo8kKCokxU

@ReginaTwine: RT @okcupid: All straight guys send messages to the hottest women. The less attractive guys send 6/10 of their messages to the hottest wome…

@grapealope: "We're not really A/B/C/D testing @okcupid." (but I am!) #datalove #sxsw

@rlviser: Getting super granular on testing can wind up making things bland. #datalove #SXSW

@seclarke: The rest of the attendees in this session know way more about OKcupid than I do, judging by the questions being asked. #datalove #sxsw

@rlviser: Not going to lie. The data at the #datalove session makes me a little sad for humanity. #SXSW

@grapealope: People are willing to message people further away if they're hotter. @okcupid #datalove #sxsw

@grapealope: People who write excellent profiles about themselves gravitate toward other people with excellent profiles. @okcupid #datalove #sxsw

@rlviser: Since it's a combo of real world/online thing, success metrics can be more difficult. #datalove #SXSW

@grapealope: "At some point, chemistry takes over," @christianrudder on importance of profiles. @okcupid #datalove #sxsw

@grapealope: Unlike most things on the internet, real-world @okcupid outcomes take a long time to measure. #datalove #sxsw

@grapealope: The average person is on @okcupid for 6 months. (and then?) #datalove #sxsw

@sukhjit: @grapealope Your #datalove tweets are the most interesting thing out of #sxsw this week. Can you please write a post or something?

@grapealope: "@okcupid isn't as big as sites like LinkedIn. But it's about peoples' real lives. Like, who you marry and stuff." #datalove #sxsw

@rlviser: .@okcupid treats the apps vs site as different products. #datalove #SXSW